Hamtramck Bazaar

Pitch and
Direction

Session 5

Saturday, June 6, 2026 . 10:00 AM to 12:30 PM

You came in with a business idea. You are leaving with a business.

10:00 AM | Opening ends 10:15

You Built All of This

Five weeks. Five building blocks. Most small businesses never stop to write any of this down.

Business Clarity Statement

Pricing and Cost Sheet

Visibility Checklist

Operations Checklist

Pitch Draft

You did the work. Today we add the roadmap and turn it into direction.

10:00 AM | Ends 10:15

What We Complete Today

Two things before Naji arrives at 12:30.

Every participant delivers their pitch in front of the full room.

Every participant leaves with a completed 30/60/90 Day Roadmap.

1 roadmap

30/60/90 Day Roadmap

10:00 AM | Ends 10:15

What a Strong Pitch Sounds Like

Here is a complete example. One sentence per prompt. Sixty seconds when spoken out loud.

What I sell: Handmade soy candles made with natural oils and clean ingredients.

My customer: Women who want their home to smell beautiful without burning synthetic fragrances.

Why they buy: Because our candles are hand-poured in small batches and last longer than anything from a big store.

Price: Between twelve and eighteen dollars depending on size and scent.

How they find me: At the Hamtramck Bazaar, on Instagram, and through word of mouth from happy customers.

How I deliver: I make each batch fresh, have them ready for Bazaar pickup, and offer local delivery for larger orders.

My next step: Launch a gift set for Eid and Ramadan and start collecting reviews on Google.

Notice what makes it strong. It is specific. It names the customer. It explains the value. It tells you exactly what to do next.

10:15 AM | Ends 10:25

Make It Sound Like You

Open your workbook to Part 1.

You have a draft from Session 4. Now make it yours. Two rounds before the full room.

Silent editTen minutes. Read your draft. Cut anything that sounds like a form. Every sentence should sound like you speaking, not a worksheet being filled in.

Partner roundPractice once with one partner. Partner answers two questions only: what was clear, and what was still vague. Three minutes per person then switch.

You are not presenting a document. You are explaining your business to someone who has never heard of it.

10:25 AM | Ends 10:45

Full Room Pitches

Every participant stands and presents to the room. Here are the rules.

Target: sixty seconds. Maximum: ninety seconds.

Notes are allowed. Speak to the room, do not read the page.

You will hear one thing that landed and one thing to sharpen.

No open-floor feedback. No discussion after each pitch.

Volunteers go first.

You came in with a business idea. You are leaving with a business.

10:45 AM | Ends 11:20 | Volunteers first. Keep energy up. One response per pitch, maximum thirty seconds.

The 30/60/90 Day Roadmap

The roadmap answers one question: now what? Three time horizons. One support ask.

30 daysThree specific actions with a deadline. Not goals. Things that will happen in the next thirty days.

60 daysOne measurable milestone that proves progress. A number, a target, a visible change you can point to.

90 daysOne bigger direction. Something that requires what you built in this program to actually pursue.

Support askWhat help do you need to get there? Be specific enough that someone in this room could actually respond.

11:20 AM | Ends 11:30

30 Days: Three Actions

Actions, not intentions. Each one should have a deadline and a clear definition of done.

Update my Instagram bio with my new clarity statement.

Set my pricing using the real cost sheet from Session 2.

Publish or update my Google Business Profile.

Send review requests to my last five customers.

List my full order process in writing.

Complete my inventory count before my next Bazaar session.

If it does not have a deadline it is not an action. It is a wish.

11:30 AM | Ends 11:40

60 Days: One Measurable Milestone

One milestone that proves progress. A number, a target, a visible change you can point to.

Ten Google reviews collected.

Twenty orders tracked using my new process.

Pricing updated across all platforms and channels.

New packaging tested and in use.

Weekly posting rhythm running for four consecutive weeks.

Inventory system used for every order this month.

Vague milestones are not milestones. If you cannot measure it, you cannot claim it.

11:40 AM | Ends 11:50

90 Days and Your Support Ask

Ninety days is where the program pays off. One bigger direction. And one specific ask.

90 days: one bigger directionA new product line. A price increase. A new sales channel. A collaboration. Something that would not have been possible before you did this work.

Your support askWhat do you need help with to get there? Make it specific enough that someone can actually respond. Not: I need help with marketing. Better: I need help getting my first ten reviews, finding packaging suppliers, or setting up Google verification.

The clearer your ask, the more useful the support you will get back.

11:50 AM | Ends 12:05

Before You Leave

Open your workbook to Part 2.

The roadmap does not leave the room as a good intention. It leaves as a document.

Complete your roadmap in the room.
Take it with you and keep working on it.
Email it to me when you are ready for extra support and follow-up.

The more specific your roadmap, the more useful the support you will get back.

12:05 PM | Ends 12:10 | Do not move to closing until everyone has photographed or sent their roadmap.

Thank You

Five sessions. Five building blocks. One business made clearer.

Clarity. Pricing. Visibility. Operations. Direction.

Hamtramck Bazaar Retail Accelerator . April 2026 Cohort

You came in with a business idea. You left with a business.

Ahmad Bazzi

Founder and Lead Strategist, Forward Project X

(313) 743-3273

forwardprojectx.com

a.a.bazzi@forwardprojectx.com

@FPXconsulting

290 Town Center Dr, Suite 420D . Dearborn, MI 48126